Rolling Meadows, IL – Michelle Lanter Smith, Chief Marketing Officer of EPAY Systems, was recently named one of “The 10 Leading Businesswomen Moving Beyond Excellence” by Beyond Exclamation, a media company focused on outstanding leadership in business, technology, science and culture.
Lanter Smith was selected for the role she has played in helping to grow EPAY from a niche time and attendance software provider to a cutting-edge HR tech provider that serves some of the world’s largest enterprises.
Over the last seven years, she reinvented EPAY’s B2B sales process, building a powerful marketing engine that drives more than three-fourths of the company’s new revenues. She also led EPAY’s venture into the human capital management space—launching a new tech solution that, less than three years later, accounts for more than 60% of sales.
“It’s an honor to be chosen,” says Lanter Smith. “And I’m always happy when women in business are recognized for their leadership.”
According to Beyond Exclamation’s editors, she was selected for the award because of her innovative approach to changing the business landscape. During her tenure at EPAY, her responsibilities have expanded from managing a two-person marketing team to leading a 60-person organization that includes customer service, training and product management. Recently, she assumed responsibility for the retention and revenue growth of EPAY’s customer base.
EPAY services half a million users spread over five continents and processes half a billion in payroll each year. It’s one of the very few HR and payroll solution for employers with a distributed, hourly workforce.
Says EPAY CEO Frank Ruffolo, “Michelle has been intrinsic to EPAY’s growth and success. We know we’re lucky to have her on our management team.”
Lanter Smith holds an MBA from Northwestern’s Kellogg School of Management and serves on the Board of Trustees of Elmhurst College, a four-year liberal arts college in the Chicago area. She has previous been recognized by NAWBO’s Influential Women in Business, Diversity MBA Magazine’s Top 100 Under 50 and the 300+ Women in HR Technology Worth Watching.
Committed to mentoring other women who seek leadership roles, she encourages women to get the best advanced degree possible, embrace networking, get comfortable marketing your accomplishments and always keep your promises.